Dear Valued Anderol® customer,
We are writing to inform you about some upcoming changes to the branding and communications of our Anderol® branded products of which we have been a distributor for over 45 years.
In 2020, Anderol BV started with the integration with their parent company LANXESS. After being an independent company and brand, it has undergone the change to being part of the ‘Lubricants and Additives Business’ unit of LANXESS. With this change it has become a product line within the finished fluids segment. The affiliation of Anderol® and LANXESS is now visible by the new product logo and LANXESS logo (as pictured below).
Up until now we have always used our own packaging to express our exclusive and close relationship with Anderol®. However, this change means that our Anderol® products will have new packaging, featuring the Anderol® and LANXESS logos.
Please rest assured, that the quality of Anderol products will remain the same. Meyerlub remains the exclusive distributor for Anderol® products in Italy, and you will continue to enjoy the same quality and service as you do today.
Tom Kleinschmidt, Business Director at Anderol BV explains: “Anderol is very fortunate to have Meyerlub as their exclusive partner for the Italian market. Their long heritage since 1975 and extensive lubricant expertise fits perfectly with Anderol’s quality lubricant philosophy. Celebrating 80 years of Anderol in 2021, we have changed our Anderol look and together with the Meyer family we continue with the same quality, dedication and passion.”
A short history of Anderol and Meyerlub
Hermann Meyer Senior first started distributing Anderol® products in 1975.
In 2000, the Meyer family and Anderol® jointly established Anderol Italia. With the establishment of Anderol Italia, the Anderol family existed of two entities: Anderol Italia and Anderol BV, headquartered in the Netherlands.
In 2017, when LANXESS, a leading specialty chemicals company headquartered in Germany, Cologne, bought Chemtura and Anderol BV, The Meyer family acquired 100% of Anderol Italia shares and established Meyerlub Srl.
